• Netflix says the second season of “Squid Game” had 68 million views in the first four days after its debut.
  • The South Korean drama broke the record held by “Wednesday” for the number of views in the week of its premiere.
  • The dystopian thriller is Netflix’s top non-English show with over 265 million views.

Netflix says the second season of his hit streaming series”Squid game” amassed 68 million views in the first four days of its release, breaking the record for the show’s premiere week on the streaming platform.

The record was previously held by the first season of “Wednesday‘, which had over 50 million views since its launch in 2022.

The South Korean dystopian thriller also broke records when it debuted in 2021, and Netflix says it remains its most popular non-English show with more than 265 million views.

The series he created Hwang Dong-hyuk and play the lead role Lee Jung-jaeis generally about heavily indebted people competing in deadly versions of children’s games for a big cash prize.

Shortly after the first season debuted, Bloomberg reported Netflix expected the series to create a value of nearly $900 million for the company.

Alvin Foo, Netflix’s director of APAC marketing strategy and operators at the time, wrote a LinkedIn post in 2021 describing 10 reasons why he thought the show became a global phenomenon. One was the wider popularity of the “survival game” genre.

Foo also noted that it touched on themes such as economic inequality and said it was “instantly memorable” for its visually striking set and costumes.

In an interview with Variety in late December, Hwang said that fans would not have to wait too long for a third season.

“I believe we will soon announce the release date for the third season after the second season is released,” he said. “I’m probably expecting it to start around the summer or fall of next year.”